Inès de La Fressange Revives Iconic 2010s Lipstick That Lasts All Day

As Coco Chanel famously said, “fashion is eternal recurrence.” And 2026 seems to prove her right more than ever! Nostalgia for the past decade is gripping everyone: many are dubbing 2026 as a “new 2016.” The black leather jacket is reclaiming its staple status, skinny jeans are making a comeback into our wardrobes… And beauty trends are following suit. Trends we thought were gone are making a noticeable return, like the lipstick that Inès de La Fressange is brilliantly bringing back into the spotlight.

It’s been a while since we’ve seen a gorgeous matte lip on a celebrity. But that changed with Inès de La Fressange’s latest Instagram post. The 68-year-old model shared a snapshot taken during a makeup session with makeup artist Lydia Pujols, who crafted a fresh look accentuated by nude matte lips with impeccably precise contours. In the caption, she wrote “bringing matte makeup back” and the message is clear!

A star of 2016, this trend set by Huda Beauty and Kylie Cosmetics gradually gave way to lip oils and ultra-shiny glosses that have dominated recent seasons. But everything suggests that this classic, long considered outdated, is poised to become the most desirable beauty detail of Spring 2026.

The rest of the makeup also proves that the glow is far from over… Her liquid matte lipstick pairs perfectly with an almost satin-like complexion that captures light while creating a subtle contrast of textures.

Additionally, a slightly smokey eye enhanced by long, voluminous lashes helps define the face without weighing it down, and a skillfully tousled hairstyle completes the look. The result is perfectly harmonious.