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Could this be the “End of an Era”?
After much anticipation, the details of Taylor Swift’s signature lipstick look for her Eras tour have been disclosed — and it turns out, they’re not the frequently guessed products many associated with her.
In recent episodes of the documentary, “Taylor Swift: The End of an Era,” viewers get a glimpse of Swift’s personal makeup artist, Lorrie Turk, expertly applying the star’s makeup, featuring a precise winged eyeliner. Adding to the surprise, it was revealed that Swift herself applies her own lip liner, which has stirred considerable buzz among fans.
The two key products maintaining Swift’s flawless lip appearance throughout her extensive performances are identified by fans as the Smashbox Be Legendary Line & Prime Pencil and MAC Locked Kiss 24HR Lipstick — a duo that costs less than $60.
Smashbox Be Legendary Line & Prime Pencil
In a notable scene, Swift is seen applying the Smashbox lip liner while using the mirror of a Charlotte Tilbury Airbrush Flawless Finish setting powder compact.
While the exact shade remains uncertain, it possibly could be True Red, aligning with the lipstick’s hue. However, it also appears it might be Cranberry or Pink Rose, lending a rich, multidimensional look.
The lip liner’s creamy, long-lasting formula is available in various shades perfectly suited to Swift’s style, from vibrant crimsons to subtle neutrals.
(Turk then applies the MAC lipstick over the liner for a complete look.)
MAC Locked Kiss 24HR Lipstick
As suggested by its name, Locked Kiss 24HR Lipstick boasts a formula that’s both kiss-proof and resistant to transferring, designed to last 24 hours — an ideal choice for enduring through lengthy performances in any condition.
While Swift might use several shades to match different ensembles, fans speculate that Ruby True, a new version of the iconic Ruby Woo which Swift has previously favored, might be among those she wears.
(It’s common for makeup artists to blend different shades to achieve the perfect custom color.)
The new formula of the lipstick has received high praise for its non-drying, lightweight, and durable properties. It contains passion fruit oil to maintain lip hydration, and users have reported it attracts plenty of compliments.
A glowing five-star review states, “Long-lasting vibrant-colored lippy for the perfect night out! The matte finish is ideal!”
We’ll keep this post updated with any new details, but get yours now — before they’re all gone.
Why Trust Page Six Style Shopping
This article was authored by Erica Radol, Page Six Commerce Reporter. With expertise ranging from uncovering celebrity skincare secrets to spotting upcoming fashion trends and securing great deals on both, Erica is adept at reporting on—and testing—Hollywood’s top-selling fashion and beauty items. Prior to her role at Page Six in 2025, she covered entertainment, lifestyle, and shopping trends for publications like Us Weekly, The Daily Beast, Entertainment Tonight, Well+Good, and Hearst.
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Ellis McDowell is a trend analyst with a sharp eye for spotting the next big thing in entertainment. With years of experience in digital media and trend forecasting, Nora tracks the movements of influencers, viral content, and entertainment trends. Her insights help shape the stories that captivate our audience.






