Tom Brady Shows Off High-End Watch During Super Bowl
While watching from the sidelines during the Super Bowl, Tom Brady took the opportunity to showcase an exceptional accessory.
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The 48-year-old former quarterback for the New England Patriots was seen with a striking blue ceramic Audemars Piguet Royal Oak Perpetual Calendar watch, valued at around $500,000, as his previous team lost to the Seattle Seahawks at Levi’s Stadium on Sunday night.
Brady shared a snapshot of the luxury watch on his Instagram Stories, adding a “” emoji for effect.
This eye-catching timepiece features an all-cobalt ceramic construction, including the case, bracelet, and bezel, complemented by a Grande Tapisserie dial and white gold hour markers, as highlighted by Wrist Aficionado. Released in 2022, the watch commands a price of $479,000 on the resale market.
Brady’s Moment of Recognition
The showcase of this exquisite watch occurred as Brady was celebrated on the field before the game began, alongside other Super Bowl MVP legends such as Joe Montana and Peyton Manning.
As Green Day performed in the opening ceremony, the legendary quarterbacks appeared on stage, eliciting varied reactions from the audience on social media platforms.
Brady had already worn the prestigious watch the day before, at the Fanatics Super Bowl party, pairing it perfectly with a midnight blue suede jacket by Tom Ford. Additionally, he was captured in a video at a private event that same evening getting close to influencer Alix Earle.
Brady’s Passion for Luxury Watches
Tom Brady is renowned for his taste in sophisticated watches. In December 2025, he auctioned off 21 watches from his collection at Sotheby’s. Among these was a unique custom Audemars Piguet Royal Oak Flying Tourbillon, which fetched $720,000.
Just a fortnight before the Super Bowl, Brady was seen flaunting a lavish diamond-and-blue sapphire Patek Philippe Aquanaut Luce watch at the NFC Championship Game, a piece that sells for over $285,000.
Brady wasn’t the only celebrity sporting an Audemars Piguet at the Super Bowl. Bad Bunny, the halftime show headliner, matched his Zara ensemble with a recently launched Royal Oak Self-Winding watch in 18-karat yellow gold, featuring a vibrant green malachite dial and valued at $75,700.
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Ellis McDowell is a trend analyst with a sharp eye for spotting the next big thing in entertainment. With years of experience in digital media and trend forecasting, Nora tracks the movements of influencers, viral content, and entertainment trends. Her insights help shape the stories that captivate our audience.
