Slash Your Grocery Bills in November and December at Auchan with Alexandra’s Top Tips!

In supermarkets, you have aimless wanderers and those who beeline for sales. Alexandra belongs to a third group: the discount strategists. Featured in Un jour, un doc on M6, this mother in her forties shares how she turns every checkout moment into a saving opportunity. She doesn’t shop randomly; her eyes are trained on price tags and her calculations are swift.

Her achievements are noteworthy. Over the past year, she accumulated 900 euros in her loyalty card account, a sum she prefers to save until year-end. “In November and December, I don’t pay for my groceries,” she states proudly. For her, each item in the cart serves a dual purpose: feeding her family and boosting her loyalty capital.

Alexandra’s secret is all about spotting blue tags. “Blue tags mean a direct 5% cashback into my Auchan loyalty card,” she explains. “If I buy a 10 euro item, I get 50 cents back in my account.” However, this only applies to Auchan brand products. She thus tailors her diet around what’s on promotion. “I eat according to the discounts,” she admits, jokingly adding, “I may not be the champion, but I’m quite close!“

She also stays alert to other deals in the store. Her eyes scan every prominent display and temporary discount. She doesn’t buy to stockpile but to optimize. This constant mental arithmetic pays off significantly: “Last year’s savings amounted to 900 euros,” she recalls with a smile.

For this mother living with a dependent, her strategy lightens both the budget and the mood. The pennies saved each week add up, providing a substantial boost by year’s end. If her story stands out, it’s because it underscores a simple truth: loyalty cards, often seen as trivial, can become significant daily allies when used wisely. With a shopping cart in hand, Alexandra demonstrates how the art of spotting a blue tag can, over the months, turn a budget constraint into a financial resource, offering some relief to her wallet.